Planning your business is one of the most important parts of your business and something that many entrepreneurs do not do. Without proper planning you will not be focused, and you will be confused about the direction that your business should be going. When you do not have a business plan you are setting yourself up for failure. You would not jump into your car and start driving without a road map to help you get to your destination would you? Then do not try to start your business without a proper plan to guide you to success. XXBR2 Define your business concept: Your first step in planning your business is to define your business concept. What will you build your business around? Will it be your hobby, your experiences or something you are really good at and love to do? As you define your ideas this is the time to establish your USP, Unique Selling Position. Once you have done this you will then be in a position to look at your market. You don’t absolutely build it around a hobby or passion, but it will help bring enthusiasm and a personal touch to your web site. Many marketers just pick hot niche markets that have enough eager buyers and develop products or resell others for that market. XXBR2 Define your market, with marketing analysis: analyze your most wanted visitors. It is important to establish whom you will be marketing to, and what their needs and wants will be. Ascertain where they hang on the web and research their needs and wants. You will develop your product around these needs. XXBR2 Develop your product or service around the wants and needs of your market: develop a hot in demand product or service for your market. Or join any affiliate programs that will target your market needs. XXBR2 Now it is time to make your road map to success: XXBR2 Making a basic business action plan is not hard; it just takes a little thought and planning. Here are any steps to help you: XXBR2 Basically your business planning will have 3 steps: XXBR2 1.Preparation-formulating ideas and goals XXBR1 2.Putting your plan together and writing it down XXBR1 3.Implementing it XXBR2 Making your action plan: XXBR2 1.List your immediate goals for your business XXBR1 2.Divide them into time lines, or milestones, 3 months, 6 months and a year. XXBR1 3.Write out your business plan dividing it into the same timelines. XXBR1 4.List all the promotions that you can do and see which ones will be applicable to your business. XXBR1 5.Based on your market analysis, apply these promotions to your market. XXBR2 As you progress you may need to modify goals and expand the timelines for any of them. Always remember a business action plan should always be fluid and subject to changes. Never be ridged in your business plan or you will seriously impede your enterprise. XXBR2 Planning your budget: Last but not least, you will need a basic budget for your new business. Always keep 2 accounts at the bank, one for your business and the other for personal and household expenses. Try never to mix them. For the 1st three months you will rarely expect to make profits in your business, so you will need to work out how much you can afford to invest in your business every month. Do not starve your business but at the same time do not go beyond your means. XXBR2 With these points you will be able to plan ahead for your business and keep yourself focused and going in the right direction. XXBR2
Organising corporate events can be stressful, there’s no doubt about it. Responsibilities range from booking the right venue for the right occasion, ensuring everyone is transported to and from the event, suitable accommodation to be booked for all attendees and many tasty food and beverage to be served, catering for all dietary requirements. This time of year, most corporate events tend to appear in the form of celebratory Christmas parties therefore extra entertainment will be required such as music, DJ hire, Christmas gifts and decorations. With so much to consider, here’s a quick guide of how to get through the corporate Christmas season, stress free. XXBR2 The first thing you need to book is a venue. Bearing in mind, most companies will hold some kind of Christmas corporate event within December, you will need to think about booking this early. If you leave it until December 1st, the chances are, the venues you like will be booked up. Remember that most companies often book events as close to Christmas as possible so these dates get booked first. If you leave it too late, you may find your eating your turkey and drinking your sherry as early as November. XXBR2 Your venue is likely to depend on a few things, including number of employees, location and the type of event you are organising, whether it is a small meal at a restaurant or a huge party at a hotel. If you don’t know an area too well, make sure you do some research into different venues and be sure to visit them before you book. XXBR2 Ideally, you will book a venue that is closely located to your work premises so employees don’t have too far to travel. Several companies arrange afternoon corporate events so employees can come in to work in the morning and leave together at lunch to head to the Christmas party. This is also a great way to build up excitement for the event and ensure no one has to arrive on their own. It also helps keep costs down, as you don’t have to extend invitations to partners or families of employees. XXBR2 If you have hired a venue that is not within walking distance of work, you will need to book appropriate transport for all attending, whether it is a mini bus, a coach or taxi’s. If it is a short walk, make sure everyone has a map of where they are going to make certain no one gets lost en-route. Similarly, you need to consider how everyone will get home again once the event has come to a close. You mustn’t leave people stranded having to organise their own taxi’s home or worse still end up walking home in the dark. XXBR2 Once the venue and transport have been booked, you can send invites out to all employees so you can gage final numbers of attendees. Once you have this you can begin organising the catering if necessary or mainly book a table at a restaurant. If your Christmas corporate event involves a party, you will also need to think about booking a DJ to play all the cheesy Christmas tunes. It’s always advisable to book the DJ by word of mouth recommendation; making an ad hoc booking is not advisable if you know nothing about the DJ’s style or musical choices. XXBR2 You may also wish to think about buying some corporate gifts as Christmas presents for the dining tables or perhaps if you are having an awards ceremony. XXBR1 The venue you hire should be in charge of the Christmas decorations but make sure you check this when you make the booking and if not, you may often think about visiting the venue the day before and putting up some decorations yourself. XXBR2 Organising corporate events at Christmas requires a lot of planning however as long as you keep to your budget and consider your audience, the whole procedure can be stress-free, allowing you to get in to the Christmas spirit and enjoy the whole event rather than worry about it. XXBR2
Strategic marketing is an excellent means of propelling your business to the next level of revenues. Indeed, the adage, “no man is an island” is particularly applicable in strategic marketing; the more islands you align yourself with, the greater your network, and the more powerful your revenue earning potential. XXBR2 Yes indeed, we all know that strategic marketing is powerful. But how can you create an effective strategic marketing plan? Strategic marketing is a term that is thrown around casually and frequently, but how many people actually know how to execute a successful strategic marketing plan? In this article, I shall happily walk you through the steps of incorporating strategic marketing into your business arsenal. XXBR2 Step 1: Understand your target customer base XXBR2 The fundamental goal of strategic marketing is to utilize each other’s strengths to reach a larger audience base ‘ perhaps one that wouldn’t be available to the individual companies without the strategic marketing endeavour. Evaluate your current base of customers, and imagine your ideal future mix of clients. Based upon this analysis, you should then think about which companies already possess the client base that you desire. Or, what company would be able to work with you in order to help you both obtain a client base that was individually out of reach. XXBR2 Step 2: Evaluate what your customers need XXBR2 When you think of your business from the customer’s perspective, it is often quite different than yours. Instead of evaluating what products would be easy for you to sell to them ‘ think about what products your customers need. This will help you find a strategic marketing partnership that can fulfil what customers’ needs. In addition, look at the larger scope. If you’re trying to reach a larger audience base, what type of packaged advertising would be most compelling to their needs? As an example, if you’re an record-keeping firm, then would your clients possibly also need legal service? A successful strategic marketing plan is based upon clients’ needs. XXBR2 Step 3: Analyze the marketing tools to use XXBR2 Marketing avenues abound, meaning that you can carefully pick and select which marketing tools you use. Will you use offline, online, and/or word-of-mouth advertising? Decide if you want to create email marketing, Pcomputer, or blog campaigns. Will you collaborate together on publishing articles, or perhaps split a booth at your industry trade show? Would you sponsor an industry event together, or perhaps publish a white paper jointly? The options for traditional and creative marketing are endless. It is important to create a strategic marketing campaign that will highlight the strengths of both companies ‘ and most effectively reach the target audience. XXBR2 Step 4: Implementation! XXBR2 Once you’ve laid the groundwork for the strategic marketing plan, it is time to implement the excitement! Working together with a partner can open up crucial more doors, in both revenues and market share exposure. Make sure that your plan is well thought out, and that you both are on the same page, and you will be ready to push the “go” button on an endeavour that can take your business earnings to the next level. XXBR2 Copyright (c) 2008 Christian Fea XXBR2
India is on a growing stage and to boost it, Indian government has now opened the doors for various foreign investors to start a franchise shop or business in India. If you think that’s not true then open any new business magazine India. XXBR1 Franchise is on boom these days, people are opening and locating new places and persons with whom they can open and start their franchise. But prior taking this step it is wise to do any healthy research and for that grab the latest edition of any new business magazine India. XXBR1 Selecting best new business magazine India from the herd is not a tough deal as currently its Franchise plus magazine which heads the list. Franchise plus is the new business magazine India that deals with the subject of franchise the latest trends, the life stories of the bold and the successful and of course informs about the franchise opportunities available in the market. This means it is the one stop shop for all your business and franchise needs. XXBR1 Before going into any business venture it is advisable to do any extensive research. This tells you the current trend and according to that you can plan your strategy. Going through the best new business magazine India gives you the opportunity to know what India has to offer in terms of franchise opportunities. Franchise Plus provides all the information regarding business opportunities available in India and also informs you about the steps how to proceed in this. XXBR1 Franchise Plus has taken an initiative of informing people about the growing franchise opportunities and also which sector to concentrate upon. By this you will only yield benefits with no loss. Franchise plus magazine is the one stop shop for all your franchise information needs. That’s why it has climbed the ladder of success so fast and has become best new business magazine India. XXBR1 This new business magazine India, Franchise plus carries interviews and articles related to business and franchise information. Going through these write ups will give you an exact idea of what Indian franchise market has to offer and what more opportunities are on the way. Apart from that it also offers a special story in which it carries a success story of a person who has excelled in any business related fields and it needs to be mentioned. XXBR1 Thus if you are looking for more information on latest business ventures in India then this is the time to grab a copy of new business magazine India or Franchise Plus. For more information business opportunity magazine India please visit www.franchise-plus.com. XXBR2
XXBR2 In order for a home business to be successful, it needs cultivating. You would be naive in thinking that you could simply submit your website to search engines and sit back as the customers came pouring in. In order for your business to grow, you will have to put time and effort into it. You can read that you will make a residual income in network marketing, but before you can reach a level where the business works for you, you will have to work hard. It first takes months of advertising your site until enough customers have come to join your program.
XXBR2 Another area where people incorrectly expect to sit back and get rich is in rental property. Success in this area only comes after years of effort have been put into the business.
XXBR2 If you want to operate your own online business, you will have to work hard to make it successful. Many people do not treat their business as a priority and instead only dedicate time to it after they have done other things. Do not get distracted because you are not working in an office. Treat your home as your office. This doesn’t mean that you have to neglect your friends and family in order to put countless hours into the business, it just means that you’ll need to devote just as much time to your business as you would any other full-time job.
XXBR2 Each day, you will want to spend time advertising your business. You can do online promotion, such as email advertising, setting up a Google Adwords campaign, or setting up a blog. You can also do offline advertising, such as creating newspaper advertisements, mailing out flyers, or handing out your business cards. Create a business plan and organize your daily tasks and you will achieve success. XXBR2